Hyped Sound

Rebranding a social network for creativity and personal expression.

Brand & Website

The Service

HypedSound is a social media platform allowing users to connect their account with other social networks to gather all their created content in one place. We designed the brand identity, website, and iconography for the services 2014 relaunch.

The Identity

The Hyped Sound icon is a waveform in the shape of an uppercase "H", an easily animated mark that together with a strong brand color forms a clear and distinguishable identity across applications.

The Iconography

Hyped Sound also needed a new custom icon system, following the style of the brand, to be used in the webapp and on the website.